Factors a Consumer Consider When Choosing a Restaurant in Windsor

According to a recent study conducted by researchers at the University of Denver Daniels College of Business, consumers are no longer lured to a restaurant based on food or location alone.

The study revealed that consumers take three main attributes when choosing where to dine, in addition to having a convenient location are:  
  1. Food quality
  2. Ambience
  3. Service 
Now the question is do you operate a high-end restaurant?

Depending on your restaurant concept, consumer expectations of price or quality may more heavily influence their decision to dine. Food quality is still key, but the overall diner experience may play a vital role in their decision to rate a restaurant more favourably.

However, sometimes consumers would be willing to pay more for labour-incentive cuisine than another type of cuisine. For example, people would spend more dining at a French restaurant than ordering Chinese.

Make sure you weigh convenience and price-point when trying to attract diners. Lowest price menus may negatively impact consumer perceptions, whereas supplementing a higher price cuisine with experiential details may support your restaurant’s growth.

Ultimately, creating the best experience for your diners comes down to how well you understand the customer. 

  • You must enhance your marketing to emphasise your restaurant's key differentiators that will appeal to the tastes of your ideal customers.
  • If you are planning for your restaurant expansion, you must choose a site that will likely attract more customers. 

Considering all these factors, if you find the ideal Indian restaurant in Windsor, The Indian Restaurant is at service. Located at South Yarra VIC, we are one of the best Indian restaurants near Windsor, offering scrumptious Indian meals with the fastest Indian takeaway services. 

We deliver to Albert Park, Burnley, Cremorne, Elwood, Middle Park, Prahran, Richmond, South Melbourne, South Yarra, Melbourne, Southbank, St Kilda, St Kilda East, St Kilda West, Toorak and Windsor.

Call us on 03 9827 6873 or connect with us today to book a table and experience fine dining. 


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